2016 – The Year of Video
Creating interesting, appealing and topical content is crucial to engaging your customers, and ‘what’s hot’ in the world of Facebook is constantly changing, however there is one area in particular that is growing exponentially; video content.
Video is the king of social media at the moment; with video content predicted to account for 69% of all internet traffic by 2017. Furthermore, Facebook actually surpassed YouTube in the number of desktop video views in the United States last year, so this a huge area for businesses to take advantage of. Its crucial for you to consider how you can include social media video content in your marketing strategy and to present your message in a creative, cost-efficient and strategic way. It could be something as simple as a testimonial or review from one of your customers, which helps to build social proof, and reinforce your brand’s reputability, but whatever you decide to do, make sure you take advantage of this huge area of social media marketing
Get in touch with us here, and we can work with you to come up with a unique and innovative video campaign, and create a strategy to get maximum results for you and your business.
Have fun and take action!