Scott’s 1-Hour Marketing & AI Challenge
Scott Wilson is back with a challenge for you in his latest Marketing 4 Business podcast episode.
Here’s what you will discover in this episode.
– Scott shares his recent presentation on AI, providing real-life examples of AI usage in business to a group of 60 business owners.
– An overview of the purpose of the podcast and its role in educating and inspiring business owners to leverage technology to alleviate anxieties and frustrations while creating growth opportunities.
– The importance of starting conversations about AI within your business team and with your marketing partners is highlighted, especially considering we are on the cusp of significant advancements in AI.
– Insight into the strategies of Scott’s digital agency, Digital Influence, and their challenge to save an hour a week using AI and the learnings from the team’s presentations.
– The necessity of clear strategy formulation before implementing AI tactics is emphasized. Understanding the reasons and principles behind using AI tools is critical for achieving desired results.
– Scott shares his mission of saving 10 hours a week using AI and how it led to the realization that combining human intelligence with artificial intelligence can result in superhuman intelligence.
– An introduction to AI 101 and the common tools that use AI, such as Siri, Alexa, Netflix recommendations, facial recognition for phone unlocking, and DaVinci surgical systems.
– Discussion on the relevancy race in AI with companies like OpenAI, Microsoft, Meta, and Google continually advancing in the AI field.
– An examination of the reasons to use AI, particularly the efficiency and savings it can bring. Scott shares a personal example of using an AI software called Munch to edit videos, resulting in significant time and cost savings.
Join us for this insightful episode as we explore the world of AI and how you can leverage it for your business.
Think about how you can leverage AI in your business. How can you use it to create efficiencies and savings? Begin the conversation within your teams and start harnessing the power of AI today.
Have fun and enjoy listening, learning and taking action from this podcast!
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If you’ve read this far, we owe you a beer. Thanks for listening!
Have Fun & Take Action