Here’s a snapshot of what Scott covers:
– Think Mobile First: Embrace a mobile-centric approach in your marketing strategy.
– Focus on Reason-Why Advertising: Highlight the reasons why customers should choose your product or service.
– Build Partnerships and Collaborations: Strengthen your business by forming partnerships and collaborations.
– Look After Your Existing Customers: Prioritize customer retention and loyalty.
– Leverage Technology: Embrace technology to improve efficiency and stay competitive.
– Know Your Numbers: Gain a deep understanding of your business’s financial metrics.
Plus, Scott’s bonus rule:
– Protect Your Mindset: Maintain a positive and resilient mindset to navigate challenging times effectively.
