Use PASTA To Sell Faster
In A Recession with Scott Wilson

Snapshot from Use PASTA To Sell Faster In A Recession

In 2004, Marketing Expert Scott Wilson had a light bulb moment at the World Internet Summit on the Gold Coast in Australia.

In this episode, Scott shares part of his light bulbs moment and his sales-generating copywriting formula, PASTA.

Here’s a snapshot of what you will discover in Use PASTA to Sell Faster In A Recession.

* Your Marketing Edge – the best way to get the edge in the marketplace when marketing your business in tough times.

* Stand Out In Tough Times – Scott shares how any business can use this sales copywriting formula to generate sales in any market.

* Direct Response Copywriting – why it’s different and why it works really well for writing website copy, Facebook ads, Instagram Ads, brochures, emails and more!

* Problem vs Solution Copywriting – the reason why most businesses’ copy fails to hit the mark in tough times and how to fix it.

* Enter The Conversation – how to enter the conversations that people have going on inside their heads. Own this skill and watch your sales climb!

* PASTA In Action – Scott shares a step-by-step example of his PASTA framework in action. 

* Testimonial Gold – the perfect way to think about testimonials and to use them to become an authority.

* Success Leaves Clues – Scott shares the ten marketing & direct-response copywriting legends that he has studied with over the last 18 years.

* And so much more.

If you want to sell more, you should listen to this sales-generating podcast today.

Enjoy this episode and as always, have fun and take action.

Scott Wilson

P.S. Connect with Scott on Linkedin