In this episode of the Marketing 4 Business Podcast, Scott chats with Stanley Henry, founder of The Attention Seeker, former hotel GM, and unapologetically bold business leader, to unpack what it really takes to build a brand that cuts through the noise and a business culture that makes people want to stay.
From running eight-figure hotels to scaling a content agency from a spare bedroom to 40 staff, Stanley shares what he's learned about leadership, storytelling, and systemising for scale. He dives into the power of EOS (Entrepreneurial Operating System) for growing young leaders, how to build creative processes that encourage radical feedback, and why transparency, even around salaries, drives team buy-in and business performance.
You’ll also hear:
- Why Stanley believes marketing hasn’t changed – but the bar for storytelling has
- How “don’t be a dick, grow or die, challenge the status quo” became a core company value
- The origin and impact of Decompression Week (and why it’s worth every cent)
- How personal branding helped fuel 50% of Stanley’s business growth
- The mindset behind setting a BHAG of 10 billion followers (yes, billion)
Whether you're building a creative agency, leading a small business, or just want to be a better storyteller and leader, this episode is packed with bold insights, real-life lessons, and plenty of ideas to take back to your team.
See below for ways to get in touch with us…
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Eager to enhance your marketing strategy? Book in for a complimentary strategy chat with our team to discuss your marketing here.
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