Google Analytics 4 is the latest version of Google’s analytics tool. GA4 uses a new data model based on events but what does that mean for your business?
Google Analytics 4: What Business Owners Need to Know
Do you want to optimise your online presence for local search? Here are 6 things you can do to boost the visibility of your small business with local SEO.
Person Schema is structured data used to describe the profile and biography of a person, which can benefit websites by providing search engines with detailed, authoritative information and improving visibility in SERPs.