Google Analytics 4: What Business Owners Need to Know

Dean Warwick is the Google SEO and Ads Specialist at Digital Influence with a strong skill set in SEO/SEM, Google tools, and CMS platforms. Dean is at his best tweaking websites and tracking events for clients. Dean has a Bachelor's Degree in Commerce with a Major in Marketing from Lincoln University. Dean keeps up with the latest SEO trends, algorithm updates, and best practices to ensure that our client's websites adhere to current industry standards and stay ahead of the competition. When he's not optimising your campaigns, Dean is most likely watching animal documentaries, Sail GP or open-wheel racing. He is always on a quest to brew the perfect coffee. Because of that we have more coffee gear in the office than we know what to do with.