To influence, educate and inspire growth together.

That's our purpose, and it has been since Scott Wilson started Digital Influence back in 2016. We're a digital marketing agency working with New Zealand businesses on SEO, Google Ads, Meta advertising, video and photography, and social media content marketing.

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Our purpose

To Influence, educate and inspire growth together.

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Our vision

To become the most trusted digital marketing agency in New Zealand.

Not the biggest — trusted. It's a harder target because it can't be bought. It's earned one result, one honest conversation and one kept promise at a time, and the measure of it is whether a business owner recommends us without hesitating.
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Our mission

We partner with New Zealand businesses to drive measurable growth through strategy-first digital marketing, insightful education, and accountable partnerships.

Strategy before tactics — no activity until we understand the business, the margins and the goal. Plain-language explanations so you can make informed calls about your own money. And reporting on what moved the business, not what moved the dashboard.

Digital Influence

Core Values:

Courage over Comfort

We embrace challenges and uncertainty as opportunities for growth. By stepping outside our comfort zones, we push boundaries, take bold action, and continuously improve to achieve extraordinary results.

What this means for you? We'll tell you when a campaign isn't working, or when the thing you've asked for isn't the thing you need. Some people don't want to hear it.

Results, Not Reasons

Excuses don’t build businesses—execution does. We focus on delivering measurable growth and real outcomes.

What this means for you? Reporting leads with the numbers that matter to your business, not the ones that flatter ours. Impressions are easy to make look good. Leads aren't.

Be Team Focused

We win together. Collaboration, accountability, and shared success drive everything we do.

What this means for you? You get specialists in ads, SEO, content and video — not one account manager with a laptop trying to be all of them.

Influence Through Insights

Data, experience, and innovation fuel our strategies. We create impact by delivering valuable, actionable insights.

What this means for you? Every recommendation arrives with the reasoning and the evidence attached, so you can argue with it.

Address The Elephant, Eat the Frog

We value courage and proactivity when it comes to tough conversations. We don’t shy away from challenges, we address them directly, respectfully, and without blame. We believe in having the important "10% conversations" that make the difference.

What this means for you? If something has gone wrong, you hear it from us before you find it yourself.

What our partners say about working with us

CBS Co-op has recently shifted its marketing across to Scott and his team. The results have been instant. More leads, better qualified leads and quicker conversion.His team are a dream to deal with and their knowledge of digital marketing are second to none.
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Mike Blackburn, CBS Co-op
I have known Scott for over 12 years and Digital Influence have provided services to my law firm for the last 8+ years. Scott, Liv and their team are great to deal with and have helped us raise the public profile and awareness of our business immensely.
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Brent Selwyn, KT Law
5.0 from more than 150 Google reviews. Read client testimonials · See case studies

By partnering with industry leaders, we ensure seamless integration and optimal performance.