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Website Design and Development

A website should bring in enquiries and sales, not just look nice. We design and build new websites and refresh existing ones, built to load fast, rank in Google and convert.

So You! Boutique website results after a Shopify rebuild by Digital Influence: online sales up 192% and orders up 250%
Rated 5.0 from 155+ Google reviews  ·  Trusted by NZ businesses since 2004
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Websites for every stage of your business

Whether you’re starting fresh or your current site isn’t pulling its weight, we’ll build what fits.

A brand new website

Starting from scratch or outgrown what you have? We plan, design and build a site around your customers and what you need it to do.

A website refresh

Not every site needs starting over. We redesign, speed up and restructure what you have, while keeping what already works in Google.

Online stores

Stores built to sell, with products, payments and shipping set up properly and your systems connected.

Ongoing care

After launch, a monthly care plan keeps your site updated, secure and fast, with improvements based on what visitors actually do.

What’s included in every website build

Everything it takes to launch a website that works, not just one that looks good.

Strategy and planning

We start with your goals, customers and competitors, then plan the pages and journeys your site needs.

Design that fits your brand

A custom design built around your brand, designed for phones first and tested on every screen size.

Content and copy

We help shape the words on every page, so visitors understand what you do and know what to do next.

Built for Google and AI search

Clean structure, fast load times, proper headings, meta titles and image alt text from day one.

Enquiries and tracking

Forms, booking tools and Google Analytics set up, so every enquiry and sale is tracked.

Launch without losing rankings

We handle the launch, including redirects from your old pages, so the rankings you’ve built carry across.

Website results: So You! Boutique

A Rangiora boutique whose best work, Debbie’s colour analysis and styling, was invisible online. We rebuilt her Shopify store around how her customers actually shop.

So You! Boutique · Shopify rebuild

Online sales up 192% in the first month

192%
increase in online sales
250%
increase in online orders

We built a custom Shopify theme that lets customers shop by their colour season, cut the homepage from 35 MB to 2.7 MB on mobile, and added online booking for colour analysis and styling for the first time. In the first month after launch, 45% of orders came from returning customers.

The relaunch newsletter hit a 50% open rate and 33% click rate, her best yet.

Read the full So You! Boutique case study →

A website that works with your marketing

Your website is where your SEO, ads and social all send people. We build it to make the most of that traffic.

SEO planned in from the start

Our SEO team plans your pages and keywords before the build, not as an afterthought after launch.

Ready for your ads

Landing pages and conversion tracking set up, so your Google and Meta ads send people somewhere that converts.

Real photos and video

Our in-house team can shoot the photos and video your new site needs, so it doesn’t rely on stock images.

One team, one plan

Your website, SEO, ads and social run by the same in-house team in Christchurch, so nothing falls between agencies.

How we build your website

From the first chat to launch day, and every month after.

Step 1

Plan

We learn your business, customers and goals, review your current site and plan the pages, structure and content.

Step 2

Design

We design the key pages for you to review, and refine them until they look and feel right.

Step 3

Build and launch

We build on the right platform, test on every device, set up tracking and redirects, then launch.

After launch

Look after and improve

With a care plan, we keep your site updated, secure and fast, and keep improving it based on what visitors do.

What you can count on

No surprises during the build, and no strings once it’s live.

The right platform for you

Webflow, Shopify or WordPress. We recommend what suits your business and budget, not what suits us.

You own your website

Your website, domain and content are yours. If you ever move on, everything we’ve built stays with you.

An in-house team in Christchurch

Your site is planned, designed and built by our own team, not handed off to offshore freelancers.

A clear quote before we start

Every build is scoped individually, so you know exactly what’s included and what it costs before we begin.

Book a free strategy chat →

Websites for your industry

We know what customers in our specialist industries look for. See how we market businesses like yours.

Trades and construction

Clear services, real photos of your work and quote forms that make it easy for locals to get in touch.

Trades and construction marketing →

Aesthetics and skin clinics

Treatment pages, online booking and a clean, calm design that builds trust before the first appointment.

Aesthetics marketing →

Hospitality and restaurants

Menus, bookings and events that are easy to find on a phone, with fast pages that show off your venue.

Hospitality marketing →

Automotive

Service pages, online booking and quote requests that turn local searches into workshop bookings.

Automotive marketing →

Website design and development FAQs

How much does a website cost in New Zealand?

It depends on the number of pages, the platform and features like online booking or an online store.

Every build is scoped individually, and you get a clear quote before we start. Book a free strategy chat and we’ll talk through what you need.

How long does it take to build a website?

It depends on the size of the site and the features it needs.

We give you a timeline when we scope your project, and keep you updated at every stage so you always know what’s next.

Which platforms do you build on?

Webflow, Shopify and WordPress, including WooCommerce.

We recommend the platform that suits your business: Webflow for fast, custom-designed sites, Shopify for online stores, and WordPress when you need its flexibility or already use it.

Can you refresh our existing website instead of starting again?

Yes.

If the foundations are solid, a refresh can be quicker and more affordable. We can redesign pages, improve speed and structure, and fix SEO issues while keeping what already works in Google.

Will we lose our Google rankings with a new website?

Not if it’s done properly.

We map your old pages to the new ones and set up redirects, so the rankings and links you’ve built carry across.

Will my website work on phones?

Yes, every page.

We design for phones first and test on different devices before launch, because that’s where most of your visitors are.

Is SEO included?

The foundations are.

Every site launches with clean structure, fast load times, headings, meta titles and descriptions, and image alt text. Ongoing SEO to grow your rankings is a separate service.

Can you build an online store?

Yes.

We build online stores, and can connect them to your point-of-sale, booking or stock systems, like we did for So You! Boutique with Lightspeed.

Do you look after websites after launch?

Yes, with an ongoing care plan.

We keep your site updated, secure and fast, make changes when you need them, and keep improving it based on what visitors do.

Can you connect our website to other tools?

Yes.

Booking systems, CRMs, email marketing, payment providers and stock systems can all be connected, so enquiries and orders go exactly where they need to.

Do we own our website?

Yes.

Your website, domain and content are yours. If you ever move on, everything we’ve built stays with you.

How do we get started?

Book a free strategy chat.

We’ll look at your current site and goals, then send you a plan and a quote.

Book a free strategy chat!

Let’s find out what’s possible for your business. In this 15-minute call, we’ll talk through where you're at, where you want to go, and what’s getting in the way. No pressure – just a practical chat to see if we’re the right partner to help you grow.

STRATEGIES
FOR GROWTH

What our partners say about working with us

"Had Renee and Bronte put together a marketing strategy for my business, the best investment I have made so far, gained so much knowledge and confidence to head in the right direction with my marketing."
Sam Singleton
June 2026
"If you want a personal touch and marketing that works give Digital Influence a call."
Oli Martino
January 2026
"The team at DI just understand their craft and do it brilliantly! They complete all the social media for Waihora Rugby Club which has never been so successful and we are constantly asked who does it.We would not hesitate in recommending DI, they just get it!"
Jonathan Lewis
2025
"An outstanding group of talent who are driving the success of the Inspire Foundation to new heights with their insightful world class digital transformation of our marketing. Thanks Scott Wilson and your incredible team."
Paul Wright
2025
"We used Digital Influence for a High performance review for our Business, and it was so informative and really highlighted the areas where we needed to do better with our marketing. Thanks so much for helping us out it was really worth doing ;-)"
Megan Denison
2025
"We have done the High-Performance Review with Digital Influence and it gave us clarity, new energy, and some really useful direction. We’ve since decided to partner up with Digital Influence as the team is amazing, highly skilled, and genuinely go above and beyond for you and your business! The High-Performance Review has been a great experience and very eye-opening. If you want to take the next step then don't hesitate to meet up with the team - highly recommended!"
Arctic Sammy
2025
"I have known Scott for many years, from back when he was a one person business. He now has an incredible team behind him at DI, who we (Tabak Business Sales) have been dealing with over the last 6 months while venturing into the unknown world of digital media. They have been incredible, and very patient with us. We are super excited to jump in to this next phase and are very grateful to DI for all their hard work in planning and recording our content. Thanks Kelly-Anne, Rachel, Bronte and the team!! It is well worth reaching out to them if you have plans to grow your business."
Sam Cherry
2025
"For our very small time on board with Digital Influence I’m very impressed, the team have made me feel welcome and have very clear direction on how they can achieve our goals, they listen to what we need and put things into action. Highly recommended."
Paul Olsen
2025
"I strongly recommend collaborating with Digital Influence. Their High-Performance Review is a worthwhile investment that has boosted our team's confidence. Their professionalism, swift reporting, and valuable insights allowed our company to take action straight away."
Robyn Cox
2025
"These guys are incredible and offer a great service. We have been blown away by the amount of value we have received from a minimal investment. Highly recommended for anyone who is overwhelmed thinking about the world of marketing."
Monster Music Office
2025
"When you have the dream team..... Results happen...!Thats what happens when you use Digital Influence ....Results Results Results !We moved from another firm last year and what these guys have done for our business is outstanding."
Carl Taylor
2024
"Digital Influence's work on our Google SEO and Ads for Saint Row has been exceptional. Their tailored SEO strategy boosted our website's visibility, driving significant organic traffic. They managed our Ads campaigns efficiently, resulting in a noticeable increase in conversions. Their transparent communication and proactive approach made the collaboration seamless. Highly recommended for outstanding digital marketing solutions! Shout out to Dean as our account lead, a pleasure to work with."
Saint Row
2024
"Scott and his team are amazing at what they do. Their understanding and implementation of digital marketing is second to none. I highly recommend Digital Influence to any business owner."
Scott Miller
2024
"I have known Scott for over 12 years and Digital Influence have provided services to my law firm for the last 8+ years. Scott, Liv and their team are great to deal with and have helped us raise the public profile and awareness of our business immensely.It makes so much sense to outsource our digital work to true professionals and Scott and Liv keep on top of current trends and add value to our business by making regular recommendations to us in relation to our digital marketing and presenting to our team on ways we can improve our profile and through that, our market share.."
Brent Selwyn
2024

Digital Influence online reviews

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