Here’s a snapshot of what you will discover in Marketing With Values
* Valuable Books – 2 books Scott recommends for learning more about “Core Values.”
* Core Reasons – 5 insights into what having solid core values does for your business culture and how they help grow sales.
* Marketing Core Values – how to use your business’s core values to stand out in a crowded marketplace.
* Influence Through Education – Scott’s core value and why it’s his secret weapon for growing a business.
* 100% Ownership – what business owners want and how to use a core value to create a 100% ownership team culture.
* Kaizen Training – Scott shares the benefit of giving your team members world-class. Sidenote: This isn’t what he initially thought the benefit would be.
